Arquivo de Motocross - Motorcycle Sports https://motorcyclesports.net/category/motocross/ Where everything happens, that latest news of Motorcycling Racing and the Market of Motorcycles Tue, 19 Nov 2024 12:21:06 +0000 en-GB hourly 1 https://wordpress.org/?v=6.7 https://motorcyclesports.net/wp-content/uploads/cropped-512x512-1-32x32.png Arquivo de Motocross - Motorcycle Sports https://motorcyclesports.net/category/motocross/ 32 32 Shocking surprise in motocross! Jorge Prado joins Kawasaki for AMA Supercross and Motocross https://motorcyclesports.net/shocking-surprise-in-motocross-jorge-prado-joins-kawasaki-for-ama-supercross-and-motocross/ Tue, 19 Nov 2024 12:20:43 +0000 https://motorcyclesports.net/?p=215755

Jorge Prado will compete in the United States with Kawasaki in 2025, taking on the AMA Supercross, AMA Pro Motocross, and the SuperMotocross World Championship. After securing two MXGP World Championships with Red Bull GasGas, the 23-year-old Spaniard has decided to shift gears in his career and cross the Atlantic. This move also marks the […]

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Jorge Prado will compete in the United States with Kawasaki in 2025, taking on the AMA Supercross, AMA Pro Motocross, and the SuperMotocross World Championship.

After securing two MXGP World Championships with Red Bull GasGas, the 23-year-old Spaniard has decided to shift gears in his career and cross the Atlantic. This move also marks the end of his long-standing relationship with KTM/Pierer Mobility.

Earlier this year, Prado got a taste of the American tracks, competing in the first four rounds of the AMA Supercross. His best results included a heat race win and a seventh place in a main event.

In a statement from Kawasaki, the rider from Lugo shared his excitement about the transition: ‘Coming to America to race Supercross, Motocross and the SuperMotocross World Championship with Monster Energy Kawasaki is an incredible opportunity. I’ve always admired the level of competition here, and I’m excited to challenge myself against some of the best riders in the world. This is a new chapter in my career, and I’m ready to give it everything I’ve got, representing a legendary factory like Kawasaki. The passion and intensity of the fans here is unmatched, and I can’t wait to experience that energy’.

O conteúdo Shocking surprise in motocross! Jorge Prado joins Kawasaki for AMA Supercross and Motocross aparece primeiro em Motorcycle Sports.

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VIDEO- Huge crash of Jett Lawrence while passing a backmarker and goes down hard! https://motorcyclesports.net/video-huge-crash-of-jett-lawrence-while-passing-a-backmarker-and-goes-down-hard/ Sun, 17 Nov 2024 11:58:13 +0000 https://motorcyclesports.net/?p=213302

Jett Lawrence, the reigning champion, showcased his prowess during Night 1 of the Paris Supercross SX1 (450cc) division at Paris La Defense Arena. He secured victory in both the Super Pole competition and Moto 1, setting the stage for a potential clean sweep. However, in Moto 2, while navigating through lapped traffic, Lawrence encountered a […]

O conteúdo VIDEO- Huge crash of Jett Lawrence while passing a backmarker and goes down hard! aparece primeiro em Motorcycle Sports.

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Jett Lawrence, the reigning champion, showcased his prowess during Night 1 of the Paris Supercross SX1 (450cc) division at Paris La Defense Arena. He secured victory in both the Super Pole competition and Moto 1, setting the stage for a potential clean sweep. However, in Moto 2, while navigating through lapped traffic, Lawrence encountered a crash that inflicted significant damage to his bike, compelling him to retire with just two laps remaining. This incident not only dashed his hopes for an overall win but also highlighted the unpredictable nature of the sport. Despite this setback, Lawrence’s earlier performances earned him a fifth-place finish overall for the night.

Cooper Webb capitalized on Lawrence’s misfortune, delivering consistent performances throughout the evening. He finished second in the Super Pole, third in Moto 1, and clinched victory in Moto 2, narrowly edging out Malcolm Stewart by two-tenths of a second. Webb’s cumulative efforts secured him the overall win for Night 1. Stewart’s consistent second-place finishes in both motos placed him second overall, while Dylan Ferrandis’s steady fourth-place finishes in both motos earned him the third spot on the podium. Hunter Lawrence, despite a crash in Moto 2, managed to secure a fourth-place overall finish, demonstrating resilience and skill.

These events underscore the competitive and unpredictable nature of supercross racing, where even the most dominant performances can be upended by unforeseen incidents. The Paris Supercross continues to be a platform where riders’ skills, strategies, and adaptability are tested to their limits.

O conteúdo VIDEO- Huge crash of Jett Lawrence while passing a backmarker and goes down hard! aparece primeiro em Motorcycle Sports.

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Cooper Webb Clinches Night 1 Victory at Paris Supercross with Grit and Consistency, and Jett Lawrence ends with a crash https://motorcyclesports.net/cooper-webb-clinches-night-1-victory-at-paris-supercross-with-grit-and-consistency-and-jett-lawrence-ends-with-a-crash/ Sun, 17 Nov 2024 11:49:06 +0000 https://motorcyclesports.net/?p=213285

In an electrifying display at Paris La Defense Arena, Cooper Webb emerged victorious on Night 1 of the Paris Supercross SX1 (450cc) division, showcasing skill, resilience, and consistency. Webb’s performance, bolstered by a strong showing across all events, edged out fierce competition from Malcolm Stewart and a dramatic twist involving Jett Lawrence. Key Highlights of […]

O conteúdo Cooper Webb Clinches Night 1 Victory at Paris Supercross with Grit and Consistency, and Jett Lawrence ends with a crash aparece primeiro em Motorcycle Sports.

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In an electrifying display at Paris La Defense Arena, Cooper Webb emerged victorious on Night 1 of the Paris Supercross SX1 (450cc) division, showcasing skill, resilience, and consistency. Webb’s performance, bolstered by a strong showing across all events, edged out fierce competition from Malcolm Stewart and a dramatic twist involving Jett Lawrence.


Key Highlights of the Night

  1. Webb’s Clutch Finish
    • Moto 1: Webb started strong, securing third place in the opening race.
    • Moto 2: Webb capitalized on a chaotic second moto, narrowly defeating Stewart by just two-tenths of a second to claim victory.
    • Super Pole: His second-place finish added crucial points to his overall tally, giving him the edge needed to clinch the overall win.
  2. Malcolm Stewart’s Consistency
    • Stewart displayed remarkable steadiness throughout the evening, finishing second in both motos and third in the Super Pole competition. His consistency placed him second overall, narrowly missing the top spot.
  3. Jett Lawrence’s Heartbreak
    • The reigning champion and Moto 1 winner, Lawrence seemed poised for a clean sweep before disaster struck in Moto 2. A crash while lapping another rider damaged his bike, forcing him to retire with just two laps remaining. Despite the setback, Lawrence’s dominance in Moto 1 and the Super Pole secured him a fifth-place overall finish.
  4. Dylan Ferrandis’s Steady Climb
    • With two fourth-place finishes in the motos and fourth in the Super Pole, Ferrandis rounded out the podium, showcasing consistency that narrowly placed him ahead of Hunter Lawrence.
  5. Hunter Lawrence’s Ups and Downs
    • Hunter’s evening started strong with a fifth-place in Super Pole and a podium finish in Moto 2. However, a crash in the second moto dashed his hopes for overall contention, leaving him in fifth place overall.

Final Standings – Night 1 SX1 (450cc):

  1. Cooper Webb: Consistency and strategic racing delivered the overall win.
  2. Malcolm Stewart: Reliable and steady, just missing the top step.
  3. Dylan Ferrandis: A solid showing to claim the final podium spot.
  4. Hunter Lawrence: Moments of brilliance overshadowed by Moto 2 misfortune.
  5. Jett Lawrence: Early dominance undone by an untimely crash.

Looking Ahead:

As the riders prepare for Night 2, all eyes will be on Cooper Webb to see if he can maintain his form and on Jett Lawrence for a potential redemption story. The stakes remain high as the Paris Supercross continues to deliver thrilling action and fierce competition.

O conteúdo Cooper Webb Clinches Night 1 Victory at Paris Supercross with Grit and Consistency, and Jett Lawrence ends with a crash aparece primeiro em Motorcycle Sports.

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Who is the Supreme King of Paris Supercross ? https://motorcyclesports.net/who-is-the-supreme-king-of-paris-supercross/ Sat, 16 Nov 2024 17:58:05 +0000 https://motorcyclesports.net/?p=212775

As the Paris Supercross gears up for its 2024 edition, one rider remains etched in history as the undisputed King of Paris: David Vuillemin. The French superstar, riding for Yamaha, holds the record for the most King of Paris titles, with four crowns (1999, 2000, 2001, and 2003), making him a true legend of the […]

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As the Paris Supercross gears up for its 2024 edition, one rider remains etched in history as the undisputed King of Paris: David Vuillemin. The French superstar, riding for Yamaha, holds the record for the most King of Paris titles, with four crowns (1999, 2000, 2001, and 2003), making him a true legend of the event.

Multi-Time Winners: Legends of Paris Supercross

Vuillemin’s dominance has set the benchmark, but other riders have also left their mark on this historic event. Marvin Musquin and Justin Barcia are tied for second place with three King of Paris titles each. Musquin (2016, 2017, and 2021) claimed his titles aboard a KTM, while Barcia (2010, 2013, and 2019) split his wins between Honda and Yamaha.

In total, 27 different riders have earned King of Paris honors since the event’s inception in 1984. Only nine riders have claimed the title more than once, showcasing the event’s competitive nature.


Recent Champions: Honda’s Dominance

Honda enters the 2024 Paris Supercross with momentum, riding a two-year winning streak. Ken Roczen (2022) and Jett Lawrence (2023) secured back-to-back wins for the Japanese manufacturer, continuing the legacy of Honda riders dominating the event over the decades.


Complete King of Paris Winners by Year

YearKing of ParisBrand
2023Jett LawrenceHonda
2022Ken RoczenHonda
2021Marvin MusquinKTM
2020No Event – COVID-19
2019Justin BarciaYamaha
2018Jason AndersonHusqvarna
2017Marvin MusquinKTM
2016Marvin MusquinKTM
2015Weston PeickYamaha
2014Eli TomacHonda
2013Justin BarciaHonda
2012Jake WeimerKawasaki
2011Kyle ChisholmYamaha
2010Justin BarciaHonda
2009Justin BraytonYamaha
2008James StewartYamaha
2007Chad ReedYamaha
2006Christophe PourcelKawasaki
2005Andrew ShortHonda
2004Andrew ShortHonda
2003David VuilleminYamaha
2002Grant LangstonKTM
2001David VuilleminYamaha
2000David VuilleminYamaha
1999David VuilleminYamaha
1998Larry WardSuzuki
1997Jeff EmigKawasaki
1996Ryan HughesKawasaki
1995Jeremy McGrathHonda
1994Mike LaRoccoKawasaki
1993Jeremy McGrathHonda
1992Jeff StantonHonda
1991Jean-Michael BayleHonda
1990Jean-Michael BayleHonda
1989Ricky JohnsonHonda
1988Jeff WardKawasaki
1987Ricky JohnsonHonda
1986David BaileyHonda
1985Johnny O’MaraHonda
1984 (2nd)Johnny O’MaraHonda
1984 (1st)David BaileyHonda

Multiple Time Winners

Total WinsRiderYears Won
4David Vuillemin1999, 2000, 2001, 2003
3Marvin Musquin2016, 2017, 2021
3Justin Barcia2010, 2013, 2019
2Andrew Short2004, 2005
2Jeremy McGrath1993, 1995
2Jean-Michael Bayle1990, 1991
2Ricky Johnson1987, 1989
2David Bailey1984 (1st), 1986
2Johnny O’Mara1984 (2nd), 1985

What’s Next for 2024?

With Jett Lawrence as the reigning King of Paris, all eyes are on the 2024 competition to see if Honda can extend its winning streak. Will another multi-time winner emerge, or will we witness a fresh face claim the crown? Fans eagerly await the weekend’s action-packed races!

O conteúdo Who is the Supreme King of Paris Supercross ? aparece primeiro em Motorcycle Sports.

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Complete schedule of this weekend Paris Supercross 2024 https://motorcyclesports.net/complete-schedule-of-this-weekend-paris-supercross-2024/ Sat, 16 Nov 2024 17:47:15 +0000 https://motorcyclesports.net/?p=212755

Saturday, November 16, 2024 SUNDAY November 17, 2024

O conteúdo Complete schedule of this weekend Paris Supercross 2024 aparece primeiro em Motorcycle Sports.

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Saturday, November 16, 2024

  • 2:00 p.m.: Doors open for free practice & paddock – Free Entry/Exit
  • 2:15 p.m.: Start of free practice
  • 3:40 p.m.: End of free practice
  • 3:45 p.m.: French SX2 Championship Final
  • 4:00 p.m.: Autograph session in the PASS PILOTES paddock
  • 5:00 p.m.: End of Free Entry/Exit
  • 5:15 p.m.: FAN PASS track visit
  • 5:30 p.m.: Official opening of the doors to the general public
  • 5:40 p.m.: Tour of the Paris La Défense Arena Customer Track / KING PASS / DRIVER PASS
  • 7:00 p.m.: Start of the Show
  • 8:26 p.m.: Intermission 1
  • 8:36 p.m.: Show resumes
  • 9:36 p.m.: Intermission 2
  • 9:46 p.m.: Show resumes

SUNDAY November 17, 2024

  • 10:30 a.m.: Doors open for free practice – Free Entry/Exit
  • 10:40 a.m.: Start of free practice
  • 11:15 a.m.: End of free practice
  • 11:20 a.m  .: French Championship Final
  • 11:45 a.m .: Autograph session in the PASS PILOTES paddock
  • 12:00 p.m.: End of Free Entry/Exit
  • 12:30 p.m .: FAN PASS track visit
  • 12:30 p.m.: Official opening of the doors to the general public
  • 12:55 p.m .: Tour of the Paris La Défense Arena Customer Track / KING PASS / DRIVER PASS
  • 2:00 p.m.: Start of the Show
  • 3:26 p.m.: Intermission 1
  • 3:36 p.m.: Show resumes
  • 4:36 p.m.: Intermission 2
  • 4:46 p.m.: Show resumes

O conteúdo Complete schedule of this weekend Paris Supercross 2024 aparece primeiro em Motorcycle Sports.

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Friese Dominates Opening Night of 2024-25 AMA Arenacross Series in Reno https://motorcyclesports.net/friese-dominates-opening-night-of-2024-25-ama-arenacross-series-in-reno/ Sat, 16 Nov 2024 17:33:57 +0000 https://motorcyclesports.net/?p=212726

The 2024-25 AMA Arenacross series roared to life on Friday, December 16, with an electrifying start in Reno, Arizona. MCR Honda’s Vince Friese delivered a flawless performance, claiming victory in every session. Friese set the fastest qualifying lap, won his heat race, and then swept both Main Events for a perfect opening night. Reigning champion […]

O conteúdo Friese Dominates Opening Night of 2024-25 AMA Arenacross Series in Reno aparece primeiro em Motorcycle Sports.

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The 2024-25 AMA Arenacross series roared to life on Friday, December 16, with an electrifying start in Reno, Arizona. MCR Honda’s Vince Friese delivered a flawless performance, claiming victory in every session. Friese set the fastest qualifying lap, won his heat race, and then swept both Main Events for a perfect opening night. Reigning champion Kyle Peters (Phoenix Honda) secured second overall with consistent 2-2 finishes, while Rock River Yamaha’s Michael Hicks rounded out the podium with a solid 3-4 effort.


Main Event 1: Friese Takes Command

Veteran rider Kyle Bitterman grabbed the holeshot in the first Main Event, surprising the field with a blazing start. However, his lead was short-lived as Friese quickly made his move to the front, followed closely by reigning champ Kyle Peters. Despite Peters’ efforts to pressure Friese, the MCR Honda rider steadily pulled away, asserting his dominance.

Michael Hicks powered his way into third place, while Bitterman and Robbie Wageman completed the Top 5. Meanwhile, Ryan Breece’s night got off to a rough start with a DNF, leaving him with ground to make up in the second Main Event.


Main Event 2: Déjà Vu with a Friese-Peters Battle

The second Main Event mirrored the first, with Bitterman once again nailing the holeshot. Yet, Friese and Peters wasted no time overtaking him in the opening laps. Friese maintained a steady lead over Peters, keeping the Phoenix Honda rider at bay until the checkered flag dropped.

Ryan Breece rebounded from his earlier disappointment with a strong third-place finish, while Hicks and Bitterman rounded out the Top 5.


Friday Night Results: Top 10 Overall

  1. #66 Vince Friese (Honda): 1-1
  2. #1 Kyle Peters (Honda): 2-2
  3. #460 Michael Hicks (Yamaha): 3-4
  4. #4 Kyle Bitterman (Honda): 4-5
  5. #64 Robbie Wageman (Yamaha): 5-6
  6. #943 Noah Viney (Honda): 6-7
  7. #636 Luke Kalaitzian (Kawasaki): 8-9
  8. #200 Ryan Breece (Honda): 15-3
  9. #446 Blaine Silveira (Suzuki): 9-11
  10. #11 Chandler Baker (Husqvarna): 13-8

What’s Next: Round 2 Action on Saturday Night

The AMA Arenacross series resumes on Saturday night in Reno with Round 2, promising another evening of high-octane action. All eyes will be on Vince Friese to see if he can extend his perfect streak and on Kyle Peters to challenge for the top spot. With riders like Michael Hicks, Kyle Bitterman, and Ryan Breece hungry for redemption, the stage is set for more thrilling battles.

Stay tuned as the series continues to unfold with intense rivalries and incredible performances.

O conteúdo Friese Dominates Opening Night of 2024-25 AMA Arenacross Series in Reno aparece primeiro em Motorcycle Sports.

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Joey Savatgy and Shane McElrath Steal the Show at Adelaide Supercross Finals in Championship Thriller https://motorcyclesports.net/joey-savatgy-and-shane-mcelrath-steal-the-show-at-adelaide-supercross-finals-in-championship-thriller/ Sat, 16 Nov 2024 10:58:23 +0000 https://motorcyclesports.net/?p=212184

The 2024 Fox Australian Supercross Championship delivered an electrifying night of high-octane action at the VAILO Adelaide 500, leaving thousands of fans on the edge of their seats. Under the bright lights of Victoria Park, Joey Savatgy and Shane McElrath emerged as the stars of the night, securing stunning victories in the SX1 and SX2 […]

O conteúdo Joey Savatgy and Shane McElrath Steal the Show at Adelaide Supercross Finals in Championship Thriller aparece primeiro em Motorcycle Sports.

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The 2024 Fox Australian Supercross Championship delivered an electrifying night of high-octane action at the VAILO Adelaide 500, leaving thousands of fans on the edge of their seats. Under the bright lights of Victoria Park, Joey Savatgy and Shane McElrath emerged as the stars of the night, securing stunning victories in the SX1 and SX2 classes, respectively, in the Boost Mobile Supercross Sprint Finals.


Savatgy Shines in SX1 Battle Royale

In the premier SX1 class, Quad Lock Honda Racing’s Joey Savatgy was a man on a mission. The American rider held his ground against relentless pressure from teammate Dean Wilson, claiming a well-deserved victory. The two teammates engaged in a thrilling head-to-head duel throughout the Sprint Finals, with Wilson ultimately settling for second place after giving it his all.

The breakthrough of the night came from Jed Beaton of CDR Yamaha Monster Energy, who fought hard to clinch his first podium of the season with a commendable third-place finish. Beaton’s performance added an extra layer of excitement to a class already brimming with talent and determination.


McElrath’s SX2 Domination Continues

Over in the SX2 class, Froth Honda’s Shane McElrath once again proved why he’s the man to beat, extending his undefeated streak with yet another flawless performance. The American rider showcased his consistency and speed, further cementing his championship lead.

Brodie Connolly and Alex Larwood joined McElrath on the podium, making it a dominant night for Honda. Meanwhile, Cole Thompson, a regular podium contender, surprisingly missed out on a top-three finish, shaking up the championship standings as the title fight edges toward its conclusion.


Super Sprint Finals: High Stakes, High Drama

The Super Sprint Finals format brought an added layer of intensity, featuring shorter, action-packed races that amplified the stakes. Every lap counted, with riders pushing their limits to maximize points and keep their championship hopes alive. The rapid-fire racing format thrilled fans, who were treated to nonstop adrenaline and fierce battles across both categories.


Adelaide’s Record-Breaking Supercross Spectacle

The VAILO Adelaide 500 proved to be the perfect backdrop for this supercross showdown, drawing record-breaking crowds. The fusion of Supercross and one of South Australia’s most iconic motorsport festivals created an electric atmosphere, with Australian and international riders delivering an unforgettable spectacle.

Fans were treated to a perfect blend of skill, speed, and determination, as the world-class field of riders left everything on the track in front of a roaring audience.


The Championship Heads to Melbourne Finale

With the stakes higher than ever, the championship now shifts to Melbourne for the final round of the 2024 Fox Australian Supercross Championship. Rivalries will reach their boiling point as titles are decided and riders lay it all on the line in what promises to be another explosive weekend of racing.

Fans can expect fireworks as the season concludes in dramatic fashion. Will Savatgy and McElrath continue their dominance, or will challengers rise to snatch glory in the final moments?

O conteúdo Joey Savatgy and Shane McElrath Steal the Show at Adelaide Supercross Finals in Championship Thriller aparece primeiro em Motorcycle Sports.

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Valerio Lata joins Team HRC in the MX2 program for 2025 https://motorcyclesports.net/valerio-lata-joins-team-hrc-in-the-mx2-program-for-2025/ Tue, 12 Nov 2024 14:28:51 +0000 https://motorcyclesports.net/?p=207102

The passion and talent of Valerio Lata have found the ideal stage: Team HRC. The 19-year-old Italian has signed a multi-year contract with the team and will be one of the standout names in the MX2 category in 2025. Riding the Honda CRF250R, Lata will have his Italian compatriot Ferruccio Zanchi as his teammate, a […]

O conteúdo Valerio Lata joins Team HRC in the MX2 program for 2025 aparece primeiro em Motorcycle Sports.

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The passion and talent of Valerio Lata have found the ideal stage: Team HRC. The 19-year-old Italian has signed a multi-year contract with the team and will be one of the standout names in the MX2 category in 2025. Riding the Honda CRF250R, Lata will have his Italian compatriot Ferruccio Zanchi as his teammate, a lineup that promises to make history in the discipline.

Lata has already proven his potential. In the 2024 season, he stood out by finishing third in the Grand Prix of Italy in Maggiora as a wildcard and fought until the end for the EMX250 European Championship title, winning several races and overall classifications. This performance reinforced the brilliant career of the young rider, which includes titles such as 2019 World Champion in the 85cc class, 2021 European Champion in the 125cc class, and two-time Italian champion.

Team HRC, which relaunched its MX2 program last year with Zanchi as the only rider, saw in Lata the opportunity to give more strength to the project. In 2024, Zanchi showed the competitiveness of the Honda CRF250R, finishing in the top 10 of the championship. Now, with two promising talents on board, the team believes it is better positioned to fight for success in the category and inspire future generations of riders to trust Honda as the path to victory.

Regarding his entry into the team, Lata does not hide his enthusiasm: ‘It is a great honour to be joining Team HRC for the 2025 season, in preparation for what will be my first full-time MX2 season. As a kid, you always know the history of the riders that rode for HRC and it is a privilege to be joining that list now. Last year, they re-started with the Honda CRF250R programme and they had some good results with Ferruccio (Zanchi), so I knew that I would have a good bike and a good setup and now I hope I can help them with even more top results. It is a very professional team who know how to win, and I can’t wait to get started’.

The year 2025 promises to be intense for Team HRC, which will line up with a robust team. In addition to Lata and Zanchi in MX2, the team will feature five-time world champion Tim Gajser and Ruben Fernandez in MXGP. All riders are already in intensive training to face a challenging calendar of 20 rounds in the FIM Motocross World Championship, which starts on March 1 in Cordoba, Argentina.

With a team full of talent and ambition, Honda is preparing to make its presence felt at the top of the classification tables and consolidate its history of success in the discipline.

O conteúdo Valerio Lata joins Team HRC in the MX2 program for 2025 aparece primeiro em Motorcycle Sports.

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Pierer Mobility repositions brands in racing: ‘In life, you can become smarter’ https://motorcyclesports.net/pierer-mobility-repositions-brands-in-racing-in-life-you-can-become-smarter/ Mon, 11 Nov 2024 18:49:57 +0000 https://motorcyclesports.net/?p=206552

The Pierer Mobility Group is going through a challenging financial phase and has been adapting and restructuring, which includes its involvement in racing. Although it won’t reduce its presence, it will reposition the KTM, GasGas, and Husqvarna brands to align them with their respective values and target audiences. Hubert Trunkenpolz, a member of the group’s […]

O conteúdo Pierer Mobility repositions brands in racing: ‘In life, you can become smarter’ aparece primeiro em Motorcycle Sports.

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The Pierer Mobility Group is going through a challenging financial phase and has been adapting and restructuring, which includes its involvement in racing. Although it won’t reduce its presence, it will reposition the KTM, GasGas, and Husqvarna brands to align them with their respective values and target audiences.

Hubert Trunkenpolz, a member of the group’s board of directors, explained to SPEEDWEEK.com: ‘«KTM – Ready To Race» as the brand’s core. It will go back to its roots. Short and direct; that is what KTM will represent. This is why motorsport activities will increasingly shift to the KTM brand. That’s why we are leaving MotoGP with GasGas and will compete with four KTMs’.

Regarding GasGas and Husqvarna, the Austrian said: ‘GasGas is intended to appeal to younger people and is also supposed to be a more accessible brand than KTM and Husqvarna. For young people, they will see the GasGas brand in sports – like Moto3. Husqvarna will be prominently represented in all off-road sports’.

Without mincing words, Trunkenpolz acknowledged that the group had overextended the exposure of its three brands, although he emphasized that the objectives had been achieved: ‘We overdid the platform strategy exploitation. Back then, we said that we had certain engine and chassis platforms, and we believed that since the automotive industry did so well, we could do it too. Fundamentally, that wasn’t wrong, but we overdid it. The brands automatically came closer to each other in terms of products due to many identical parts. There is a simple reason why we did MotoGP with GasGas: GasGas was unknown as a brand in the motorcycle industry. If you want to make a brand known, if it is just about brand awareness, then I have to look at which motorsports provide the highest brand awareness. In off-road, it’s supercross and MXGP; on road, it’s MotoGP, by far. It was a purely commercial consideration. […]. This worked perfectly because now everyone knows them. From America to Europe, everyone sees what GasGas is: a motorcycle brand. This means we accomplished our mission’.

A bigger mistake, according to the Pierer Mobility Group director, was with Husqvarna: ‘We had many requests from teams, and we wanted to say we could provide material. We succumbed to the temptation to take a step with Husqvarna that, in hindsight, proved to be less than ideal – specifically, entering road racing. We are now correcting these things. In life, you can become smarter’.

O conteúdo Pierer Mobility repositions brands in racing: ‘In life, you can become smarter’ aparece primeiro em Motorcycle Sports.

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Video: Highlights from the 2024 Motocross of Nations, where Australia made history https://motorcyclesports.net/video-highlights-from-the-2024-motocross-of-nations-where-australia-made-history/ Tue, 08 Oct 2024 15:00:46 +0000 https://motorcyclesports.net/?p=188255

Last weekend another edition of the Motocross of Nations (MXoN) was held, with Matterley Basin hosting the elite of the category’s teams, on a day where history was made. Australia achieved an unprecedented milestone by winning the Motocross of Nations title in the United Kingdom and for this they had the precious help of Hunter […]

O conteúdo Video: Highlights from the 2024 Motocross of Nations, where Australia made history aparece primeiro em Motorcycle Sports.

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Last weekend another edition of the Motocross of Nations (MXoN) was held, with Matterley Basin hosting the elite of the category’s teams, on a day where history was made.

Australia achieved an unprecedented milestone by winning the Motocross of Nations title in the United Kingdom and for this they had the precious help of Hunter and Jett Lawrence, accompanied by Kyle Webster.

The United States of America (Eli Tomac, Cooper Webb and Aaron Plessinger) also finished on the podium, in second, with the Netherlands (Jeffrey Herlings, Kay de Wolf Glenn Coldenhoff) finishing in third. Spain (Jorge Prado, Oriol Oliver and Ruben Fernandez) was fourth and France (Romain Febvre, Tom Vialle and Maxime Renaux) closed the top five.

Stay with the best moments in the video below:

O conteúdo Video: Highlights from the 2024 Motocross of Nations, where Australia made history aparece primeiro em Motorcycle Sports.

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